Tag: buy cheap youtube views

Best for Video Marketing: Facebook or YouTube?

Best for Video Marketing: Facebook or YouTube?

The two game-changing platforms of 2017, Facebook and YouTube, have become equally efficient to market video content. If you are a brand who is looking to promote their video content, you might have come across the questions, where should you put more marketing efforts, Facebook or YouTube? Which platform will get you more followers and more views? In case you want to quickly increase your YouTube viewer count, you can Buy Real YouTube Views. To help you and other marketers out there, here is a comparison of the two platforms.

Marketing Objective

Picking what platform best suits your case depends on your marketing objectives; that is what you aim to achieve through your content. Both the platforms work differently and can be used for different purposes. Facebook could be a well-suited video-sharing platform if you are looking for branding and want to promote your newly established brand. When you upload videos directly on the platform, you are rewarded because Facebook obviously prefers directly uploaded videos rather than embeds from any third-party sources. Hence, if you are directly uploading the content on Facebook, chances are more users will be able to see it and more viewers means more likes, shares and comments.

On the other hand, if your social media marketing objective is to get a great revenue share, build an audience over time and great SEO integration with full access to the audience, then YouTube can be a better choice for you. On YouTube, a content creator receives 55% of the ad revenue when the ad is played, while Google, being YouTube’s parent company holds the rest 45%. Moreover, YouTube has very good search engine optimization, which can prove to be very useful for those who are already using SEO for their content marketing and are looking forward to establishing a greater correlation. Also, the platform offers you more capabilities and features to build your fanbase over time. Despite the vast competition, you still have the potential to develop a loyal followership.

Also Read: Branding on YouTube

Quality vs. Quantity

To determine which is a better social media network for sharing video content, you will need to segment your content and audience across both platforms and then decide which content is best served on YouTube and the same for Facebook. However, this may not be as simple it seems, because Facebook counts a video viewed after only three seconds, whereas YouTube does not count videos viewed until user watches it for at least thirty seconds. This brings us to the conclusion that for YouTube is for quality and Facebook is for quantity.

Moreover, research has showed that Facebook videos earn more impressions as compared to YouTube videos. If you are looking to launch a Facebook video advertising campaign, the platform’s cost per thousand impressions (CPM) is much cheaper than that of YouTube. This means that you can get three times better results on Facebook than on YouTube by spending the same amount.

Another example how Facebook promotes quantity can be seen from its auto play feature. When it comes to the number of times video watched, Facebook will again give you better results because the next video starts playing automatically. However, if you take out the auto play feature and focus on the quality, you will come to the same conclusion that YouTube outperforms Facebook. Experiments have shown that views on YouTube lasted much longer than that on Facebook. If you compare the completion rates of videos, it is around 75% on YouTube, and only 13% on Facebook.

Other Features

YouTube’s suggested feature is a great way to drive traffic to new content. If you us popular, yet appropriate tags for your videos, they are more likely to show up in suggestions against similar videos. Also, YouTube offers way more collaborative opportunities for YouTubers by linking in videos to users producing similar content. Moreover, user-generated content capabilities are exclusive and extensive to YouTube, which is useful for pushing towards a new video.

On the other hand, Facebook is continuously ramping up its video content and updating its video features to keep users engaged and producing more videos. With the platform’s recently introduced feature to search for specific videos, it seems like YouTube is losing the number of unique features that it has compared to Facebook. As far as Facebook updates are concerned, Facebook Live is a wonderful feature that has resulted more and more video content emerging on users’ news feeds.

 

– Article originally appeared on The SocioHawk blog.

 

Advertisements
How to Use YouTube Analytics?

How to Use YouTube Analytics?

Do you use YouTube to upload and share videos? If yes, then you would want to know who is watching your videos and how you can increase engagement and views; hence, you need to access your YouTube account analytics. Also, you can Buy Real YouTube Views to increase the viewer count. The YouTube analytics are divided into five categories that are explained below.

The Overview Report

 

This report is the high-level summary to help you determine how your content is performing on the platform over the last 28 days. It is one of the most significant sections for YouTubers as it provides them with demographic data for the viewers. You can use this data to make sure you are reaching your target audience. An overview report also gives you an overall view of performance metrics, including views, earning, watch time as well as engagement metrics, such as likes, dislikes, comments, shares and favorites.

 

 

Also Read: Keep Track Of Your Performance With YouTube Analytics

 

 

The Realtime Report

 

This report gives an estimate of the content viewed for your last five videos, showing you how well is your recently published is performing. Using the data from the real-time report, you can work to improve your promotion strategy. It will help you know if something is under performing and then you can work on your targeting strategy or do more cross-promotion on other channels. On this report, you can see two graphs: an hour-by-hour graph and a minute-by-minute graph. The first graph gives you a peek at your performance for the last two days, whereas the second one for one hour. Both graphs refer to the viewer’s local time zone.

Earnings Reports

 

This can report can be used to see earnings-related details for partner content and at channels and video levels. You can also view your ad earnings and earnings derived from YouTube Red and transactions, like Fan Funding and paid content. Noteworthy metrics in earnings report include:

  • Earnings: this shows the total estimated earnings from all Google-sold advertising and non-advertising sources for the selected range, region and date.
  • Ad Earnings: similar to earnings, this shows total estimated earnings but only from all Google-sold advertising sources for selected range, region and date.
  • Red Partner Revenue: this displays the total estimated revenue earned from YouTube Red subscriptions and it reflects earnings from both, music as well as non-music content.

Watch Time Reports

 

The best thing a YouTube video creator can do is make videos that maximum number of users want to watch. Since success requires a holistic approach, watch time isn’t the only metric you should track. Within the category of watch time reports, you can find more information on audience retention, playback location, traffic, demographics, and devices. The report collects data from YouTube web, mobile YouTube app and the embedded player to give you better insight into views and watch time. There are different tabs under the graph, which you can use to filter the data by geography, content type, subscription status, date and YouTube product and subtitles. You can also see and compare data for particular videos, see data by location or type of viewer as well as use unique cookies to estimate individual viewers. Moreover, the report also allows you to enter the date and time to view the most watched video in that range. Some note-worthy metrics in the watch time reports include:

  • Average view duration: this is the average length of video playback in seconds
  • Average view percentage: this shows the average percentage of a video that is watched during a video playback.
  • Viewer percentage: it is the percentage of logged in viewers who watched your video or playlist
  • Estimated minutes watched: this is the number of minutes that users watched videos for a given video, playlist, channel or content owner.
  • Views: it shows the number of legitimate views on your videos or channels.
  • Watch time: this is the amount of time for which a viewer has watched your video
  • Uniques: it is the number of unique viewers who watched a video.

Engagement Reports

 

In addition to the number of views on your videos, you might also want to know how people are interacting with your content. An engagement report can help you track the number of likes, dislikes, comments, shares and subscriptions. You can also prioritize these based on your objective for posting videos or the type of video you are sharing. For instance, a video published for entertainment purposes should receive many likes and shares, whereas a tutorial video can be used as a customer support tool where comments are more encouraged.

 

 

 

– Article originally appeared on The SocioHawk blog.

How to Optimize your YouTube Videos?

How to Optimize your YouTube Videos?

Similar to optimizing your social media posts or blog content, YouTube videos also require the same attention to detail so that they can be listed higher in the platform ranking. This can increase your subscribers count as well as help you score precious views. You can also Buy Real YouTube Views to increase your viewer count. However, YouTube video optimization is much simpler and quicker. Here are some ways to optimize videos to get maximum views.

Thumbnails

Optimizing your video thumbnail is another must-do for all YouTube creators. Although they are not directly related to search engines, adding a relevant thumbnail can convert users passing on your video to subscribers. Default thumbnails are not very flattering and do not make your videos appear as content that is “must click”. On the other hand, custom thumbnails can make your channel appear more polished, professional and trustworthy at a glance. Various brands make use of consistent color scheme throughout their thumbnails so that their videos are more recognizable to repeat viewers. You do not need to be a graphic designer to come up with compelling thumbnails; there are many online toots that allow you to create a thumbnail graphics from scratch. Using attractive thumbnails are another way of driving clicks to your content. Even if you do not use a dedicated thumbnail template, make sure you do not stick with the default random snapshot that YouTube has picked for you.

Also Read: Awesome Ideas for YouTube Video Thumbnails

Titles

The most crucial piece of YouTube video optimization is coming up with an interesting and appealing title. This is just like an H1 or title tag in a blog post, where phrases and keywords can be very significant in increasing your videos’ visibility through YouTube as well as search engines. When crafting a title for your video, you should optimize it for both, YouTube and Google search results. Moreover, you need to keep in mind the number of characters to include in the title. For Google search, using more than seventy characters can risk your title getting cut off. If there are any keywords that you are targeting on your website or on other social media profiles, then make sure you use them in your video title. Since YouTube can pick up on related terms, do not be afraid to use them rather than repeating the same title over and over again. For instance, for how-to videos, related terms can be ‘tutorial’, ‘guide’ or ‘instructions’.

Descriptions

If you are on the hunt for rankings, then video descriptions definitely deserve your attention. A video’s description might seem like a little more than a place to summarize video content; however, in terms of YouTube optimization, descriptions are one of the most important aspect for driving more traffic and scoring new leads. The best practice is to treat YouTube video descriptions similar to how you would craft a meta description on a blog using keywords. With a limit of 5,000 characters, you have a lot of opportunity to insert phrases naturally, while at the same time, giving a clear overview of what your video is about. More importantly, descriptions are the ideal way to include links that can lead viewers to your website. Consider your descriptions as a launchpad from your YouTube channel to include whatever call to action you are currently promoting. There is no need to fill them with spam when you have plenty of space for keywords and links.

Tags

Social media users still debate on how important tags are in terms of YouTube SEO in 2017; however, conventional wisdom tells that tags can be very useful for making sure that your video pops up in the “related searches”. Since YouTube provides a word limit of 500 words for tags, you have a generous amount of space to insert relevant terms for the video. For best YouTube practices, it is important to ensure you do not stuff tags, but instead, use related and colloquial keywords that are relevant to your video. You do not necessarily need to obsess over tags, but even the smallest aspect of YouTube video optimization can result in more views.

 

 

– Article originally appeared on The SocioHawk blog.

 

Awesome Ideas for YouTube Video Thumbnails

Awesome Ideas for YouTube Video Thumbnails

Are you worried that your videos on YouTube are not getting enough views? One possible reason for this could be boring and uninteresting video thumbnails. Nonetheless, you can Buy Real YouTube Views to increase your viewers or work on the thumbnail images. A thumbnail is the first thing that users notice when they come across your video. It acts as a miniate marketing poster, drawing viewer’s attention to your content and compelling them to watch the video.

Different Sizes and Formats

new-youtube-mobile-app

All across the platform as well as outside the platform and on different devices, thumbnails appear in various sizes and formats. This is why it is important to make sure the thumbnail looks appealing in whether it is small or big. An easy way to test the image before uploading is to zoom in and out of your thumbnail after you are done with putting it together. Also, don’t forget to consider how the thumbnail will appear on the desktop and mobile. According to YouTube, the recommended size for a thumbnail is less than two megabytes with a resolution of 1280 pixels by 720 pixels.

 

Also Read: Branding on YouTube

 

Compelling Images

You only have a few seconds to help the viewer decide whether they should watch your video or not and the thumbnail of your video will play a very crucial role in that decision. Thumbnail images that are visually appealing, well-framed and have good competition are most likely to make your video stand out. To make the thumbnail appealing, think about how you can incorporate branding and color. For instance, hues that contrast against YouTube’s white background work quite well. Also pay attention to the emotion you want to illicit in users that will encourage them to click, such as curiosity, anger, happiness etc. A good way to tease the mood of the video is to feature a close-up face. Many YouTubers use text overlay in their thumbnails, which is another way of creating compelling imagery. Think about the composition of text and colors used along with the font choice that will engage your viewers. You can also give viewers a sneak preview without click-baiting.

Make it Stand Out

From a marketer’s point of view, it is really important for your brand’s videos to stand out and be watched more than the competitors’. Thumbnails are one of the factors that can make YouTube videos stand out. To stay ahead in the game, it is important to perform a competitive analysis and see notice what your competitors are doing. Search for specific videos or channels on YouTube that are similar to the topic of your videos. Study the thumbnails used and think about what kind of thumbnails you can use to make your videos get noticed more. Depending on the niche and topic of your videos, you have a lot of opportunity to make your videos become a must-click content by using unique thumbnails.

Consistency

youtube-optimization-placester-thumbnails

While the main image of each video thumbnail should be different and relevant to the video content, consistency is a good practice that helps in building brand awareness. This way, viewers can easily identify videos from your channel within recommendations, search or their subscription feeds. You can also go back to your old videos and update them with new refreshed thumbnails. This will not only give your channel a consistent look and feel, but will also help boost views on older content.

Catchy Titles

As important as it is to use compelling thumbnail images, you cannot neglect the significance of using catchy video titles to pair with the thumbnail. The title should be accurate and not misleading or click-baiting. Although the best titles are the ones that accurately represent the content, you can be creative and tease what viewers will see in the video. As per YouTube’s recommendation, title should be concise, having up to sixty characters, with important information in the beginning. You should also make sure that your titles do not get cut off in the search results or suggested videos.

 

 

– Article originally appeared on The SocioHawk blog.

How to Create Video Ads on YouTube?

How to Create Video Ads on YouTube?

YouTube’s constantly growing prominence in popular culture has made it a highly effective venue for accessing huge audiences through online advertising. You can use YouTube ads or Buy Real YouTube Views attract a lot of viewers and subscribers for your channel.

In-Stream Video Ads

This is the most popular YouTube advertisement format that plays the ad before or during another video from YouTube partner. The good thing about in-stream video ads is that you do not need to pay unless the viewer watches your video for thirty seconds or until the end of the video. So, if a user skips before thirty seconds, you do not have to pay a penny. The ad format allows you to create videos longer than thirty seconds, which means you can experiment with different video ad durations. Since you pay the same amount whether the ad is watched for thirty seconds or more, you get more exposure with longer videos for the same price. In fact, according to studies, longer videos usually perform better than the shorter ones. The reason for this could be that longer videos develop a richer story, keeping the viewers engaged. Moreover, In-stream ads also allow for interest, contextual and demographic targeting.

Also Read: Branding on YouTube

In-Slate Video Ads

These ads appear before the YouTube partner videos that are ten minutes or longer. Viewers have a choice to select one of the three ads they would like to see or alternatively, they can choose to see regular commercial breaks during the video.

In-Search Video Ads

Appearing above or to the right of the regular YouTube search results, in-search video ads work in the same way as text ads in Google search. Although, these video ads use the same strategies that are used to create AdWords text ads, YouTube advertising marketing is relatively less saturated. This means the advertisers who fail to compete for popular keyword terms on Google search can get traction on YouTube.

 

 

– Article originally appeared on The SocioHawk blog.

How to Use Cards in YouTube Videos?

How to Use Cards in YouTube Videos?

Are you looking to leverage your awesome YouTube videos to drive more newsletter sign-ups, donations and supporter engagement? All these objectives can be fulfilled using cards in your YouTube videos. You can also Buy Real YouTube Views to increase engagement. YouTube cards provide you the opportunity to direct visitors to other links in an attractive and eye-catching way. You can use these cards in the following ways:

Selling Merchandise

The Merchandise YouTube Card enables the creators to add an image, a good call to action and a link to a URL. Businesses can use it to encourage customers to visit their retail landing page. When a user clicks anywhere on the image on the card, they are directed to a landing page on the creator’s website, where they can buy the products. To make the card effective, you should optimize the landing page as much as possible by adding full description of the products and uploading product reviews and testimonials. Use a high-quality eye-catching image that can make viewers click on it. A strong call to action is another important element to include.

Also Read: 4 Amazing YouTube Features That You Might Not Know

Link to Video or Playlist

These cards will help you guide the viewer to an individual YouTube video or a YouTube playlist that you have created. This will not only offer more value to the viewer, but will also significantly impact on the watch-time of your channel, which is a vital factor for YouTube rankings. Video or Playlists Cards cannot be customized, but you can optimize the playlist title to attract users.

Fundraising

Charities and non-profit organizations can use YouTube Fundraising Cards to link interested viewers to their projects listed on the YouTube-approved fundraising sites. This is an excellent way to raise awareness for a cause. It is important to thoroughly optimize your campaign landing page so that viewers know why they should support your cause.

 

 

– Article originally appeared on The SocioHawk blog.

4 Ways to Make YouTube Ads Work

4 Ways to Make YouTube Ads Work

The popularity of online video marketing and advertising is growing at a much faster rate as compared to other advertising formats and mediums. As more and more brands are adopting this method of marketing, YouTube is becoming saturated video ads, making it difficult for your ad to stand out. The key to get more attention on your ad is to create the kind of videos that users want to re-search and share. Memorable YouTube ads can improve your brand’s identity as well as get your more viewers and subscribers. It is also possible to Buy Real YouTube Views to increase your video reach.

Using Playlists

 

If your video advertisement fails to have your audience’s attention then chances are they will not convert. Hence, you can use YouTube playlists or curated list of videos to keep them engaged. Videos organized in from of a playlist can have a huge impact in discoverability. According YouTube’s Creater Academy, “Great playlists can increase watch time and create another asset that appear in suggested videos and search results. Hence, you can create playlists to help video discovery adverts appear in-sync with other results.

 

 

Also Read: Keep Track of Your Performance With YouTube Analytics

 

 

Labeling Videos with Relevant Titles

 

The title of the video is what contributes to the first impression of your brand. Viewers are unlikely to be compelled to click on your ad and watch your video if it is not relevant to what they are looking. A good video title should be:

  • Short, clear, concise and to the point
  • Relevant to the brand
  • Informative and explaining what the video is about

Make sure you do not mislead your audience with a key-word stuffed or clickbait title so that you can establish your brand as a trustworthy and reliable source.

 

 

Creating Useful Content

 

With videos, you have the power to tell compelling stories and provide value to your viewers, which is why you should create YouTube video ads with useful content. According to a research, 98% of the viewers say they have watched a video to know more about a product or service and 74% of users who had watched a how-to video to learn more about the product, when out to buy it. You can upload and share product demos, how-to videos and other dynamic content that can convince your viewers to buy your product or service.

 

 

Targeting the Right Audience

 

YouTube offers a wide range of targeting options so that you can reach the audience that matters most to your brand. These options include:

  • Demographic group targeting
  • Interests targeting
  • Affinity audiences
  • In-market audience
  • Video remarketing
  • Placement targeting
  • Topics
  • Keyword targeting

 

 

– Article originally appeared on The SocioHawk blog.